Who’s On The Ballot
Informed voters take part. We helped nonprofit election education project Who’s On The Ballot reach New Yorkers with simple, timely messaging designed to drive participation.
- Art Direction
- Creative Direction
- Graphic Design
Completed with co-founder (2016–2018) Sophie Mascatello.
Utilizing LinkNYC — newly installed at the time — our economical graphics, derived from vintage election posters, remind people to make a knowledgeable vote.
By paring back the complexity of the graphic language, the images stand out starkly against the highly frenetic urban tableaus they sit against.
A vibrant color palette cuts through the city’s visual noise — even at night.