Who’s On The Ballot

Who’s On The Ballot
Details

Informed voters take part. We helped nonprofit election education project Who’s On The Ballot reach New Yorkers with simple, timely messaging designed to drive participation.

Services
  • Advertising
  • Art Direction
  • Creative Direction
  • Graphic Design
Credits

Completed with co-founder (2016–2018) Sophie Mascatello.

Who's On The Ballot Digital Campaign

Utilizing LinkNYC — newly installed at the time — our economical graphics, derived from vintage election posters, remind people to make a knowledgeable vote.

Digital Campaign for Voting Incentive Who's on the Ballot
Digital Campaign for Voting Incentive Who's on the Ballot
Digital Campaign for Voting Incentive Who's on the Ballot

By paring back the complexity of the graphic language, the images stand out starkly against the highly frenetic urban tableaus they sit against.

Digital Campaign for Voting Incentive Who's on the Ballot
Digital Campaign for Voting Incentive Who's on the Ballot

A vibrant color palette cuts through the city’s visual noise — even at night.

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